Apple Digital Billboard
LED screens offer a great platform for 3D animation. With this in mind, I decided to create a billboard ad for Apple. The initial focus of this project was on modelling the iPhone 17 Pro Max with good topology. The following challenge was getting a camera track to fix the 3D elements to the background plate.
Although it’s very dense, I prioritised clean topology for the iPhone model.
This project didn’t involve a full 3D camera track, but it offered a good opportunity learn SynthEyes.
The dense clean topology let the model deform properly around the corner of the digital billboard.